http://www.crttbuzzbin.com/2007/11/15/interesting-ethics-chat-at-shels-place/ Musings and analysis on marketing, buzz and communications. Fri, 10 Feb 2012 22:07:22 -0600 http://wordpress.org/?v=2.8.4 hourly 1 http://www.crttbuzzbin.com/2007/11/15/interesting-ethics-chat-at-shels-place/comment-page-1/#comment-17909 Opening Identity » The Buzz Bin Mon, 19 Nov 2007 13:00:54 +0000 http://www.livingstonbuzz.com/blog/2007/11/15/interesting-ethics-chat-at-shels-place/#comment-17909 [...] As we said last week, honesty, transparency and ethics — including accurately identifying yourself (anyone can claim to be Pete Townsend) are critical to online relationships: There is no body language, no tone to hear, no eye to eye communication. Even in ?user-generated? video and audio, re-recordings and edits can mask inconsistencies. Authenticity and trust is based on a very generous gift of faith from the consumer, whether that?s in a C2C, B2C or a B2B environment. [...] [...] As we said last week, honesty, transparency and ethics — including accurately identifying yourself (anyone can claim to be Pete Townsend) are critical to online relationships: There is no body language, no tone to hear, no eye to eye communication. Even in ?user-generated? video and audio, re-recordings and edits can mask inconsistencies. Authenticity and trust is based on a very generous gift of faith from the consumer, whether that?s in a C2C, B2C or a B2B environment. [...]

]]> http://www.crttbuzzbin.com/2007/11/15/interesting-ethics-chat-at-shels-place/comment-page-1/#comment-17372 Tapio by Alex de Carvalho Sun, 18 Nov 2007 03:46:40 +0000 http://www.livingstonbuzz.com/blog/2007/11/15/interesting-ethics-chat-at-shels-place/#comment-17372 <!--%kramer-ref-pre%-->[...] Israel and Geoff Livingston' are commenting on Dave Fleet's question: “Where’s the line between PR pros participating in [...]<!--%kramer-ref-post%--> [...] Israel and Geoff Livingston’ are commenting on Dave Fleet’s question: “Where’s the line between PR pros participating in [...]

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