Comments on: My “Media” Does Not Bring All the Boys to the Yard http://www.crttbuzzbin.com/2008/04/04/my-%e2%80%9cmedia%e2%80%9d-does-not-bring-all-the-boys-to-the-yard/ Musings and analysis on marketing, buzz and communications. Fri, 10 Feb 2012 22:07:22 -0600 http://wordpress.org/?v=2.8.4 hourly 1 By: QuiDiaz http://www.crttbuzzbin.com/2008/04/04/my-%e2%80%9cmedia%e2%80%9d-does-not-bring-all-the-boys-to-the-yard/comment-page-1/#comment-41686 QuiDiaz Mon, 07 Apr 2008 20:16:21 +0000 http://www.livingstonbuzz.com/blog/2008/04/04/my-%e2%80%9cmedia%e2%80%9d-does-not-bring-all-the-boys-to-the-yard/#comment-41686 Hi Jimmy - I love that line, "Just because it looks/smells like social media..." @jer979 - You are right on, Jeremiah. Hope you've been following Geoff's recent threads on two-way conversations. Customer Service is Always Right. Hi Jimmy – I love that line, “Just because it looks/smells like social media…”

@jer979 – You are right on, Jeremiah. Hope you’ve been following Geoff’s recent threads on two-way conversations. Customer Service is Always Right.

]]> By: jer979 http://www.crttbuzzbin.com/2008/04/04/my-%e2%80%9cmedia%e2%80%9d-does-not-bring-all-the-boys-to-the-yard/comment-page-1/#comment-41684 jer979 Mon, 07 Apr 2008 20:02:33 +0000 http://www.livingstonbuzz.com/blog/2008/04/04/my-%e2%80%9cmedia%e2%80%9d-does-not-bring-all-the-boys-to-the-yard/#comment-41684 I'm almost at the point where social media is more of a philosophy/strategy than a set of tools/technology. It comes down to an organizational belief of: "do we really, truly want to have a conversation with our customers/prospects?" or would we rather "control the message" and 'broadcast," b/c those pesky consumers burn too many cycles. Is customer service a cost center or a profit generator? Questions like that tell you about a company's organizational bent re: 'social media'. I’m almost at the point where social media is more of a philosophy/strategy than a set of tools/technology. It comes down to an organizational belief of: “do we really, truly want to have a conversation with our customers/prospects?” or would we rather “control the message” and ‘broadcast,” b/c those pesky consumers burn too many cycles.

Is customer service a cost center or a profit generator? Questions like that tell you about a company’s organizational bent re: ’social media’.

]]> By: Jimmy http://www.crttbuzzbin.com/2008/04/04/my-%e2%80%9cmedia%e2%80%9d-does-not-bring-all-the-boys-to-the-yard/comment-page-1/#comment-41666 Jimmy Mon, 07 Apr 2008 16:44:10 +0000 http://www.livingstonbuzz.com/blog/2008/04/04/my-%e2%80%9cmedia%e2%80%9d-does-not-bring-all-the-boys-to-the-yard/#comment-41666 Interested article. I believe the only social media market is among the crowd 22 to 14. I teach a class to a local junior high school about sales and marketing. They truly use instant messaging, video, myspace and web for their social media. With that being said, corporations are planning out ways to adverstise in Social Media sites like blogs, you tube, ect.... Just because something looks like social media and smells like social media-does not mean it his true social media. Interested article. I believe the only social media market is among the crowd 22 to 14. I teach a class to a local junior high school about sales and marketing. They truly use instant messaging, video, myspace and web for their social media. With that being said, corporations are planning out ways to adverstise in Social Media sites like blogs, you tube, ect….

Just because something looks like social media and smells like social media-does not mean it his true social media.

]]> By: QuiDiaz http://www.crttbuzzbin.com/2008/04/04/my-%e2%80%9cmedia%e2%80%9d-does-not-bring-all-the-boys-to-the-yard/comment-page-1/#comment-41453 QuiDiaz Fri, 04 Apr 2008 21:17:44 +0000 http://www.livingstonbuzz.com/blog/2008/04/04/my-%e2%80%9cmedia%e2%80%9d-does-not-bring-all-the-boys-to-the-yard/#comment-41453 Thank, Leo. We agree that just because someone is using a "social media tool" (e.g., a blogging or bookmarking platform) there's no guarantee that the resulting product will produce a social experience. Not all blogs have readers/commentators, not all social networks have friends. Thank, Leo. We agree that just because someone is using a “social media tool” (e.g., a blogging or bookmarking platform) there’s no guarantee that the resulting product will produce a social experience. Not all blogs have readers/commentators, not all social networks have friends.

]]> By: Leo Bottary http://www.crttbuzzbin.com/2008/04/04/my-%e2%80%9cmedia%e2%80%9d-does-not-bring-all-the-boys-to-the-yard/comment-page-1/#comment-41449 Leo Bottary Fri, 04 Apr 2008 20:35:59 +0000 http://www.livingstonbuzz.com/blog/2008/04/04/my-%e2%80%9cmedia%e2%80%9d-does-not-bring-all-the-boys-to-the-yard/#comment-41449 I like your take on this. The term social media is broader than its individual tools. I like your take on this. The term social media is broader than its individual tools.

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