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	<title>Comments on: The Illusion Known as Control</title>
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	<link>http://www.crttbuzzbin.com/2009/08/06/the-illusion-known-as-control/</link>
	<description>Musings and analysis on marketing, buzz and communications.</description>
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		<title>By: Using Social Media &#8211; Come Out from Behind the Curtain &#124; Solo PR Pro &#124; Resources for Independent PR &#38; MarCom Consultants</title>
		<link>http://www.crttbuzzbin.com/2009/08/06/the-illusion-known-as-control/comment-page-1/#comment-128529</link>
		<dc:creator>Using Social Media &#8211; Come Out from Behind the Curtain &#124; Solo PR Pro &#124; Resources for Independent PR &#38; MarCom Consultants</dc:creator>
		<pubDate>Thu, 20 Aug 2009 14:27:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.livingstonbuzz.com/2009/08/06/the-illusion-known-as-control/#comment-128529</guid>
		<description>[...] Some PR consultants experience an attack of stage fright. We&#8217;re still trying to adjust to giving up control of the message, and now we need to do that while publicly on [...]</description>
		<content:encoded><![CDATA[<p>[...] Some PR consultants experience an attack of stage fright. We&#8217;re still trying to adjust to giving up control of the message, and now we need to do that while publicly on [...]</p>
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		<title>By: DR. WHAW? &#8211; August 7, 2009 &#171; One true sentence.</title>
		<link>http://www.crttbuzzbin.com/2009/08/06/the-illusion-known-as-control/comment-page-1/#comment-125132</link>
		<dc:creator>DR. WHAW? &#8211; August 7, 2009 &#171; One true sentence.</dc:creator>
		<pubDate>Sat, 08 Aug 2009 05:44:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.livingstonbuzz.com/2009/08/06/the-illusion-known-as-control/#comment-125132</guid>
		<description>[...] The Illusion Known as Control by Geoff Livingston &#8212; This is a brilliant post about how we must  give up our control to win [...]</description>
		<content:encoded><![CDATA[<p>[...] The Illusion Known as Control by Geoff Livingston &#8212; This is a brilliant post about how we must  give up our control to win [...]</p>
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		<title>By: Justin Kownacki</title>
		<link>http://www.crttbuzzbin.com/2009/08/06/the-illusion-known-as-control/comment-page-1/#comment-125080</link>
		<dc:creator>Justin Kownacki</dc:creator>
		<pubDate>Sat, 08 Aug 2009 02:08:31 +0000</pubDate>
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		<description>On the other hand, the fact that people obsess over controlling their reputation via social media does validate the field.  If what we write didn&#039;t have an impact, no one would care what we said.</description>
		<content:encoded><![CDATA[<p>On the other hand, the fact that people obsess over controlling their reputation via social media does validate the field.  If what we write didn&#8217;t have an impact, no one would care what we said.</p>
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		<title>By: The Illusion Known as Control - Mike Fruchter - FriendFeed</title>
		<link>http://www.crttbuzzbin.com/2009/08/06/the-illusion-known-as-control/comment-page-1/#comment-125044</link>
		<dc:creator>The Illusion Known as Control - Mike Fruchter - FriendFeed</dc:creator>
		<pubDate>Fri, 07 Aug 2009 23:34:39 +0000</pubDate>
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		<description>&lt;!--%kramer-ref-pre%--&gt;[...] FriendFeed                  Mike Fruchter  The Illusion Known as Control - http://www.livingstonbuzz.com/2009...    3 hours ago from Google Reader - Comment - Like - Share  Jason Pollock and Owen Greaves liked [...]&lt;!--%kramer-ref-post%--&gt;</description>
		<content:encoded><![CDATA[<p><a href="http://dev.wp-plugins.org/wiki/Kramer"><img src="http://www.crttbuzzbin.com/wp-content/plugins/kramer/kramer.php?kramer=gif-icon" class="technorati-balloon" alt="Kramer auto Pingback" style="border:0;" /></a>[...] FriendFeed                  Mike Fruchter  The Illusion Known as Control &#8211; <a href="http://www.livingstonbuzz.com/2009.." rel="nofollow">http://www.livingstonbuzz.com/2009..</a>.    3 hours ago from Google Reader &#8211; Comment &#8211; Like &#8211; Share  Jason Pollock and Owen Greaves liked [...]</p>
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		<title>By: Jonathan Salem Baskin</title>
		<link>http://www.crttbuzzbin.com/2009/08/06/the-illusion-known-as-control/comment-page-1/#comment-124915</link>
		<dc:creator>Jonathan Salem Baskin</dc:creator>
		<pubDate>Fri, 07 Aug 2009 14:38:42 +0000</pubDate>
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		<description>Great post!  I&#039;m not sure I wholly agree that the problem is &quot;the illusion of control,&quot; but rather &quot;the confusion over control.&quot;  

Companies think they can make people believe things, which is inane.  But they CAN control what the business DOES...actions, in reality, that have objectively-measurable implications...and these can be seen as relevant INPUTS into the social space.  Instead of trying to dictate what people say about brands, companies could take more active responsibility for the things they do to prompt those comments.

What do you think?</description>
		<content:encoded><![CDATA[<p>Great post!  I&#8217;m not sure I wholly agree that the problem is &#8220;the illusion of control,&#8221; but rather &#8220;the confusion over control.&#8221;  </p>
<p>Companies think they can make people believe things, which is inane.  But they CAN control what the business DOES&#8230;actions, in reality, that have objectively-measurable implications&#8230;and these can be seen as relevant INPUTS into the social space.  Instead of trying to dictate what people say about brands, companies could take more active responsibility for the things they do to prompt those comments.</p>
<p>What do you think?</p>
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		<title>By: socialcap (Social Capital Inc.)</title>
		<link>http://www.crttbuzzbin.com/2009/08/06/the-illusion-known-as-control/comment-page-1/#comment-124891</link>
		<dc:creator>socialcap (Social Capital Inc.)</dc:creator>
		<pubDate>Fri, 07 Aug 2009 10:07:11 +0000</pubDate>
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@geoffliving &quot;it’s by surrendering the illusion of control over others that one really gains power in life.&quot;  [link to post]&lt;br /&gt;&lt;br /&gt; - &lt;a href=&quot;http://chatcatcher.com&quot; rel=&quot;nofollow&quot;&gt;Posted using Chat Catcher&lt;/a&gt; </description>
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@geoffliving &#8220;it’s by surrendering the illusion of control over others that one really gains power in life.&#8221;  [link to post]</p>
<p> &#8211; <a href="http://chatcatcher.com" rel="nofollow">Posted using Chat Catcher</a></p>
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		<title>By: raines80 (raines80)</title>
		<link>http://www.crttbuzzbin.com/2009/08/06/the-illusion-known-as-control/comment-page-1/#comment-124887</link>
		<dc:creator>raines80 (raines80)</dc:creator>
		<pubDate>Fri, 07 Aug 2009 08:59:10 +0000</pubDate>
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RT @Stefan63atIBM: RT @larsbas: &quot;The Illusion Known as Control&quot; [link to post] - mal meinen Chefs schicken???&lt;br /&gt;&lt;br /&gt; - &lt;a href=&quot;http://chatcatcher.com&quot; rel=&quot;nofollow&quot;&gt;Posted using Chat Catcher&lt;/a&gt; </description>
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RT @Stefan63atIBM: RT @larsbas: &#8220;The Illusion Known as Control&#8221; [link to post] &#8211; mal meinen Chefs schicken???</p>
<p> &#8211; <a href="http://chatcatcher.com" rel="nofollow">Posted using Chat Catcher</a></p>
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		<title>By: larsbas (lars basche)</title>
		<link>http://www.crttbuzzbin.com/2009/08/06/the-illusion-known-as-control/comment-page-1/#comment-124886</link>
		<dc:creator>larsbas (lars basche)</dc:creator>
		<pubDate>Fri, 07 Aug 2009 08:25:10 +0000</pubDate>
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&quot;The Illusion Known as Control&quot; [link to post]&lt;br /&gt;&lt;br /&gt; - &lt;a href=&quot;http://chatcatcher.com&quot; rel=&quot;nofollow&quot;&gt;Posted using Chat Catcher&lt;/a&gt; </description>
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&#8220;The Illusion Known as Control&#8221; [link to post]</p>
<p> &#8211; <a href="http://chatcatcher.com" rel="nofollow">Posted using Chat Catcher</a></p>
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		<title>By: felmundo (Felix Escribano)</title>
		<link>http://www.crttbuzzbin.com/2009/08/06/the-illusion-known-as-control/comment-page-1/#comment-124885</link>
		<dc:creator>felmundo (Felix Escribano)</dc:creator>
		<pubDate>Fri, 07 Aug 2009 08:03:10 +0000</pubDate>
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The Illusion Known as Control [link to post] &quot;It’s only in surrendering “control” that organizations can win this game.&quot;&lt;br /&gt;&lt;br /&gt; - &lt;a href=&quot;http://chatcatcher.com&quot; rel=&quot;nofollow&quot;&gt;Posted using Chat Catcher&lt;/a&gt; </description>
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<p></a><br />
The Illusion Known as Control [link to post] &#8220;It’s only in surrendering “control” that organizations can win this game.&#8221;</p>
<p> &#8211; <a href="http://chatcatcher.com" rel="nofollow">Posted using Chat Catcher</a></p>
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		<title>By: thebrandbuilder (Olivier Blanchard)</title>
		<link>http://www.crttbuzzbin.com/2009/08/06/the-illusion-known-as-control/comment-page-1/#comment-124859</link>
		<dc:creator>thebrandbuilder (Olivier Blanchard)</dc:creator>
		<pubDate>Thu, 06 Aug 2009 23:33:17 +0000</pubDate>
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Great piece on &quot;control&quot; (or rather... the illusion of control) especially in communications by @geoffliving today:  [link to post]&lt;br /&gt;&lt;br /&gt; - &lt;a href=&quot;http://chatcatcher.com&quot; rel=&quot;nofollow&quot;&gt;Posted using Chat Catcher&lt;/a&gt; </description>
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Great piece on &#8220;control&#8221; (or rather&#8230; the illusion of control) especially in communications by @geoffliving today:  [link to post]</p>
<p> &#8211; <a href="http://chatcatcher.com" rel="nofollow">Posted using Chat Catcher</a></p>
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