Livingston Communications was folded into CRT/tanaka six months ago. Since then, we have been driving social media across the line, from implementation to internal best practices and training. Now it’s time to become more public with our learnings and evolve the Buzz Bin from a one man show to blog representing CRT/tanaka’s best thought leadership in the space.
As such, it was important to create a new, slightly revised look. We also tweaked and revamped the editorial mission, too:
The Buzz Bin provides a point of view on integrated communications, including PR, social media, interactive and general marketing topics. We serve our mission – as well as our customers, employees and the general industry – when our point of view stimulates meaningful conversations.
Topics range from strategy and tactics to news commentary and trend analysis. The discussion should be provocative enough to encourage questions, disagreements, and meaningful dialog as to whether we are right or wrong. It’s not about being safe, it’s about pushing the envelope, thinking and, hopefully, learning.
The new Buzz Bin will feature a multitude of new authors, including CRT/tanaka President Mike Mulvihill and Director of Social Media Priya Ramesh. Here’s our new line-up.
• Monday – Geoff Livingston: SM/Comms strategy best practices
• Tuesday – Mike Mulvihill – Industry trends and analysis
• Wednesday a.m. – Priya Ramesh –Social media
• Wednesday p.m. – Timothy “Wyatt” Wood – Interactive or SM
• Thursday — Jenn Riggle – Health Care 2.0
• Friday – Michael Whitlow – PR Beat, Humor
With the new change, as of today I will be blogging once a week on the Buzz Bin, solely on social media and or/communications, as well as managing the blog, in general. Regular nonprofit readers, if you haven’t already migrated to my personal blog, please do so. I’m still writing for you every week, too, just elsewhere! Please excuse the inconvenience.
The main CRT/tanaka whatcanbe blog will also continue as is. It’s main purpose will be to continue serving as a place for the other 60+ CRT/tanaka employees to voice their views on the ever-changing communications marketplace.
As it’s social media, please provide your feedback at will. We want the Buzz Bin to continue serving the industry as a thought provoking blog! Let us know how we can do a better job.
Nice to see the Buzz Bin back in circulation, and new authors, to read, too :)