Comments on: Pepsi’s Super Refreshing Social Play http://www.crttbuzzbin.com/2010/01/11/pepsis-super-refreshing-social-play/ Musings and analysis on marketing, buzz and communications. Fri, 10 Feb 2012 22:07:22 -0600 http://wordpress.org/?v=2.8.4 hourly 1 By: Brett H. Pojunis http://www.crttbuzzbin.com/2010/01/11/pepsis-super-refreshing-social-play/comment-page-1/#comment-191871 Brett H. Pojunis Sat, 16 Jan 2010 19:15:21 +0000 http://www.livingstonbuzz.com/?p=4363#comment-191871 I'm glad to see more companies finally catching on to Social Media. I’m glad to see more companies finally catching on to Social Media.

]]> By: leejohnsonseo (Lee Johnson ???) http://www.crttbuzzbin.com/2010/01/11/pepsis-super-refreshing-social-play/comment-page-1/#comment-191540 leejohnsonseo (Lee Johnson ???) Sat, 16 Jan 2010 06:41:42 +0000 http://www.livingstonbuzz.com/?p=4363#comment-191540 <strong>Twitter Comment</strong> <a href="http://twitter.com/leejohnsonseo" title="Twitter Comment" rel="nofollow"> <div class="ccimg1" title="leejohnsonseo (Lee Johnson ???)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;"> <img name="cc_image" title="leejohnsonseo (Lee Johnson ???)" style="float:left;margin-right:10px;padding:0;width:50px;height:50px;" src="http://purl.org/net/spiurl/leejohnsonseo"> </div> </a> Pepsi’s Super Refreshing Social Play - [link to post]<br /><br /> - <a href="http://chatcatcher.com" rel="nofollow">Posted using Chat Catcher</a> Twitter Comment


Pepsi’s Super Refreshing Social Play – [link to post]

– Posted using Chat Catcher

]]> By: nodemarketing (Sophia Calwin) http://www.crttbuzzbin.com/2010/01/11/pepsis-super-refreshing-social-play/comment-page-1/#comment-191183 nodemarketing (Sophia Calwin) Fri, 15 Jan 2010 17:48:48 +0000 http://www.livingstonbuzz.com/?p=4363#comment-191183 <strong>Twitter Comment</strong> <a href="http://twitter.com/nodemarketing" title="Twitter Comment" rel="nofollow"> <div class="ccimg1" title="nodemarketing (Sophia Calwin)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;"> <img name="cc_image" title="nodemarketing (Sophia Calwin)" style="float:left;margin-right:10px;padding:0;width:50px;height:50px;" src="http://purl.org/net/spiurl/nodemarketing"> </div> </a> Pepsis Super Refreshing Social Play: [link to post]<br /><br /> - <a href="http://chatcatcher.com" rel="nofollow">Posted using Chat Catcher</a> Twitter Comment


Pepsis Super Refreshing Social Play: [link to post]

– Posted using Chat Catcher

]]> By: Nat C http://www.crttbuzzbin.com/2010/01/11/pepsis-super-refreshing-social-play/comment-page-1/#comment-189516 Nat C Tue, 12 Jan 2010 17:58:03 +0000 http://www.livingstonbuzz.com/?p=4363#comment-189516 Considering Pepsi has been losing market share it's nice to see they have a new game plan, than being said, Social Media campaigns can go either way depending on how they are planned out and executed. Interesting read, thanks for sharing. Considering Pepsi has been losing market share it’s nice to see they have a new game plan, than being said, Social Media campaigns can go either way depending on how they are planned out and executed.

Interesting read, thanks for sharing.

]]> By: Geoff Livingston http://www.crttbuzzbin.com/2010/01/11/pepsis-super-refreshing-social-play/comment-page-1/#comment-189139 Geoff Livingston Tue, 12 Jan 2010 03:02:08 +0000 http://www.livingstonbuzz.com/?p=4363#comment-189139 Dan and Rex: I totally understand the hesitancy. I do believe we should encourage these folks, though. Better to move in the right direction. Dan and Rex: I totally understand the hesitancy. I do believe we should encourage these folks, though. Better to move in the right direction.

]]> By: Rex Riepe http://www.crttbuzzbin.com/2010/01/11/pepsis-super-refreshing-social-play/comment-page-1/#comment-188923 Rex Riepe Mon, 11 Jan 2010 20:02:09 +0000 http://www.livingstonbuzz.com/?p=4363#comment-188923 Could make for an interesting Coke vs. Pepsi match-up. Coke is the master of all things traditional while Pepsi is making a bid for new media. Can they master it? I'm not too optimistic after reading the infamous logo design document. But maybe they'll prove me wrong. Could make for an interesting Coke vs. Pepsi match-up. Coke is the master of all things traditional while Pepsi is making a bid for new media.

Can they master it? I’m not too optimistic after reading the infamous logo design document. But maybe they’ll prove me wrong.

]]> By: DaveWebb (Dave Webb) http://www.crttbuzzbin.com/2010/01/11/pepsis-super-refreshing-social-play/comment-page-1/#comment-188794 DaveWebb (Dave Webb) Mon, 11 Jan 2010 14:37:42 +0000 http://www.livingstonbuzz.com/?p=4363#comment-188794 <strong>Twitter Comment</strong> <a href="http://twitter.com/DaveWebb" title="Twitter Comment" rel="nofollow"> <div class="ccimg1" title="DaveWebb (Dave Webb)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;"> <img name="cc_image" title="DaveWebb (Dave Webb)" style="float:left;margin-right:10px;padding:0;width:50px;height:50px;" src="http://purl.org/net/spiurl/DaveWebb"> </div> </a> Pepsi dumping Super Bowl in favor of $20 mil CSR campaign. @GeoffLiving [link to post] & @MackCollier http://bit.ly/4w9Ib2 weigh in.<br /><br /> - <a href="http://chatcatcher.com" rel="nofollow">Posted using Chat Catcher</a> Twitter Comment


Pepsi dumping Super Bowl in favor of $20 mil CSR campaign. @GeoffLiving [link to post] & @MackCollier http://bit.ly/4w9Ib2 weigh in.

– Posted using Chat Catcher

]]> By: pilariglesias (Pilar Iglesias) http://www.crttbuzzbin.com/2010/01/11/pepsis-super-refreshing-social-play/comment-page-1/#comment-188793 pilariglesias (Pilar Iglesias) Mon, 11 Jan 2010 14:36:41 +0000 http://www.livingstonbuzz.com/?p=4363#comment-188793 <strong>Twitter Comment</strong> <a href="http://twitter.com/pilariglesias" title="Twitter Comment" rel="nofollow"> <div class="ccimg1" title="pilariglesias (Pilar Iglesias)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;"> <img name="cc_image" title="pilariglesias (Pilar Iglesias)" style="float:left;margin-right:10px;padding:0;width:50px;height:50px;" src="http://purl.org/net/spiurl/pilariglesias"> </div> </a> High hopes for Pepsi's new social media online program [link to post]<br /><br /> - <a href="http://chatcatcher.com" rel="nofollow">Posted using Chat Catcher</a> Twitter Comment


High hopes for Pepsi’s new social media online program [link to post]

– Posted using Chat Catcher

]]> By: Dan Thornton http://www.crttbuzzbin.com/2010/01/11/pepsis-super-refreshing-social-play/comment-page-1/#comment-188782 Dan Thornton Mon, 11 Jan 2010 14:02:34 +0000 http://www.livingstonbuzz.com/?p=4363#comment-188782 I'll reserve judgement until I see it in action, but I'm not holding out much hope given the manner in which Pepsi previously reached out to bloggers, and mismanaged attempts to use Friendfeed. http://thewayoftheweb.net/2008/12/im-not-the-only-one-questioning-pepsis-unfriendlyfeed/ Declining to spend a large amount on advertising may appear a brave move, but the brave bit comes when time and resources have to be committed to follow-up on the plan... I’ll reserve judgement until I see it in action, but I’m not holding out much hope given the manner in which Pepsi previously reached out to bloggers, and mismanaged attempts to use Friendfeed.
http://thewayoftheweb.net/2008/12/im-not-the-only-one-questioning-pepsis-unfriendlyfeed/
Declining to spend a large amount on advertising may appear a brave move, but the brave bit comes when time and resources have to be committed to follow-up on the plan…

]]> By: Swami_feeds (Swami_feeds) http://www.crttbuzzbin.com/2010/01/11/pepsis-super-refreshing-social-play/comment-page-1/#comment-188677 Swami_feeds (Swami_feeds) Mon, 11 Jan 2010 09:24:40 +0000 http://www.livingstonbuzz.com/?p=4363#comment-188677 <strong>Twitter Comment</strong> <a href="http://twitter.com/Swami_feeds" title="Twitter Comment" rel="nofollow"> <div class="ccimg1" title="Swami_feeds (Swami_feeds)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;"> <img name="cc_image" title="Swami_feeds (Swami_feeds)" style="float:left;margin-right:10px;padding:0;width:50px;height:50px;" src="http://purl.org/net/spiurl/Swami_feeds"> </div> </a> Pepsi’s Super Refreshing Social Play [link to post]<br /><br /> - <a href="http://chatcatcher.com" rel="nofollow">Posted using Chat Catcher</a> Twitter Comment


Pepsi’s Super Refreshing Social Play [link to post]

– Posted using Chat Catcher

]]>