By Darby Brignac (@darbydarbydarby) As 2012 comes to a close, it’s natural for us to reflect on the past year and prepare for the future. TIME.com’s Techland recently shared its choice of best websites in 2012. Revolver Magazine recapped its top picks for best 2012 music videos. This list of best travel locations by National Geographic may [...]
Author Archives: Darby Brignac
The Science of Getting Healthy – What Marketers Can Learn from Research
June 28, 2012 – 10:09 am
From corporations to insurers to health care providers, there is a rush to reward those who take proactive steps in living a healthier lifestyle…even in academic research. Read how Denver is taking the lead in this trend.
Make a Facebook Fix…in Five Minutes
March 3, 2011 – 6:34 pm
A recent study suggests that perhaps hospitals aren’t using social media to its full advantage. Of 120 hospitals on Facebook, less than 40 percent posted daily. In addition, less than half used Facebook’s event calendar, and 58 percent had fewer than 1,000 fans. Perhaps most importantly, a staggering 80 percent did not use Facebook’s discussion [...]
Unwrapping Insurance for my Birthday: Why Marketers Should Care
January 6, 2011 – 1:55 pm
By Darby Brignac One in 3 people under 30 say they are not covered by health insurance, compared to 19 percent of Gen Xers or 12 percent of Baby Boomers. I have to admit… I ashamedly fall into that category. People my age don’t understand nor feel the urgency for health insurance. Why should we? Through [...]
The BuzzLine – Week 8 – Condiment Commotion! :
How Technology is Making Aging in Place Possible:
A Social Media Glossary:
Sweet SEO Case Study!:
Cheerios Interracial Ad: When Social Media Goes Awry :
3 Reasons Why Mobile Health Is an Emerging Hospital Marketing Strategy: