By Jeff Wilson, APR (@wilson0507)
Last night, Tina Fey and the gang at “30 Rock” celebrated the show’s 100th episode. The episode was full of the standard anniversary clip montages and the ubiquitous lineup of guest stars including Michael Keaton, Rachel Ray, Matt Lauer, Brian Williams, Tom Hanks and Dean Winters, the actor who stars [...]
Posted in PR Industry Trends
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Tagged anniversaries, anniversary, corporate celebrations, corporate milestones, corporate social responsibility, crt/tanaka, planning, Reputation, reputation management, Smithsonian, strategic planning
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By Jeff Wilson, APR (@wilson0507)
If you live in Richmond, Va., – or know someone from here – it’s evident that the place has been caught up this week in a haze of excitement about Virginia Commonwealth University’s improbable berth in the NCAA Final Four.
Tuesday night, as I was watching Late Night with Jimmy Fallon, he [...]
By Jeff Wilson, APR (@wilson0507)
About this time of the year, our agency, CRT/tanaka, gets inundated with resumes from eager, young college students inquiring about internship opportunities and entry-level positions. Because of the economic downtown over the past few years, the outlook for new college graduates hasn’t been very good, which certainly includes jobs in public [...]
February 18, 2011 – 9:14 am
By Jeff Wilson, APR (@wilson0507)
I love to cook. I would never describe myself as a “foodie,” but I enjoy cooking. I find it mildly therapeutic. After a long and stressful day at work, I enjoy going home and whipping up a tasty meal. On weekends, when I have more time, I enjoy cracking open a [...]
Posted in Digital Marketing, PR Industry Trends, Wine, Food & Nutrition
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Tagged advertising, consumer, Consumer Behavior, crt-tanaka, crt/tanaka, Food, grocery stores, marketing, marketing to men, packaged goods, PR Industry Trends, retail
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December 3, 2010 – 8:00 am
By Jeff Wilson, APR (@wilson0507)
In September, my PR firm – CRT/tanaka – brought together the employees from our five offices for a corporate retreat. Along with providing quality professional development and strategic planning sessions, the retreat was a great way to interact with co-workers outside the confines of the office or a conference call.
The retreat [...]
October 22, 2010 – 8:31 am
By Jeff Wilson, APR (wilson0507)
I returned Tuesday evening from Washington, D.C. invigorated after attending the Public Relations Society of America (PRSA) International Conference. The conference offered great learning and networking opportunities with my peers in the PR industry. However, this year, the most intriguing session I attended wasn’t actually listed in the official conference guide.
I [...]
September 17, 2010 – 9:58 am
By Jeff Wilson (@wilson0507)
Lately, I’ve been thinking a great deal about religion in this social media age in which we live. Last week, someone I went to high school with – but hadn’t seen in years – sent me a Facebook request to “like” her church. At first, I was a little surprised by the [...]
August 25, 2010 – 7:36 am
By Jeff Wilson, APR (@wilson0507)
In Shakespeare’s classic “Romeo and Juliet,” it was fair Juliet who quipped, “What’s in a name? That which we call a rose by any other name would smell as sweet.” While this may have held true for star-crossed lovers in Shakespearean times, the same doesn’t hold true for corporations operating [...]
By Jeff Wilson, APR (@wilson0507)
For a while now, I’ve been reading about Quick Response or QR codes and have been intrigued by the technology. What exactly are QR codes and what do they do?
The technology isn’t new. QR codes were first developed in 1994 by Japanese company Denso Wave and are stylized barcodes that can [...]
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