Marshall Sponder of WebMetricsGuru says that on a New York subway many less fortunate folks are forced to beg for money, “But few beg well enough that you feel compelled to donate.” Marshall argues that similarly, new creatives should not expect engagement, but rather they should be good enough to compel people to want to engage. Check out Marshall’s post and let him know what you think.
Mark Dykeman would “like to see more stories about how people are using [social media] tools to do great things.” Mark wants case studies and examples of how these tools have helped propel careers. He also encourages people to incorporate the topic of social media “with other causes, disciplines, and interests.” Visit Broadcasting Brain and let Mark know what you think. How would you like to see the social media conversation change in 2009?
Jason Falls posts a Network Solutions case study on Social Media Explorer (disclosure: Livingston Communications worked with Network Solutions on this social media campaign). Jason says, “These are ongoing conversations and relationships with your customers. But as Livingston Communications and Network Solutions have proven, even those can be quantified and measured.” Visit Jason’s post and take a deeper look at how Network Solutions has been able to listen, provide value and participate with its community.
Jeremiah Owyang offers a number of tips for online professionals during the economic downturn. He suggests to be flexible, network (both online and off), and be open to potential opportunities. Join the community at Web Strategy by Jeremiah for more insight on how to stay ahead of the economic downturn.
Looking for new blogs to read? Jarkko Laine shares nine bloggers that you may want to consider reading on his post on NORTH x EAST. The post highlights several upcoming bloggers with tremendous potential. Check out Jarkko’s post for details about Tina Su, Nick Cernis, Steven Snell, and more. After reading the nine interviews, visit these talented bloggers’ sites and check out their content. If you like what you see, become part of their community.