October 12, 2011 – 2:44 pm
By Jeff Wilson, APR (@wilson0507)
I admit it. I’m slow to embrace change. The older I get, the more that seems to be true.
Case in point, text messaging. I text. Not because I particularly like it. It’s out of necessity. I have friends and family who refuse to pick up the phone to talk, yet will [...]
By Jeff Wilson
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Posted in Digital Marketing, PR Industry Trends
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Also tagged cell phone, crt-tanaka, crt/tanaka, iMessage, Jeff Wilson, Mobile, Mobile App, Mobile Marketing, PR Industry Trends, texting, wireless
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October 6, 2011 – 2:00 pm
By Jason Stemm (@NYCubsFan)
A company lost a leader, an industry lost a visionary and a family lost a loved one yesterday when Steve Jobs passed away. He created and rebuilt a company into something than he may never have imagined as a young man in his parent’s garage. It reminded me of a friend I [...]
January 5, 2011 – 9:37 am
THE BOOZE BIN
By Pia Mara Finkell (@piamara)
If 2010 was the year we learned to dabble in social and mobile commerce and to work with social media, 2011 will mark the year we learn to make these mediums work for us.
While not nearly a new concept, NFC, or Near Field Communications has topped analysts’ lists [...]
By Pia Mara Finkell
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Posted in Wine, Food & Nutrition
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Also tagged fifth generation, Gene Munster, iPhone, Mobile Marketing, near field communications, NFC, Piper Jaffray, QR Codes, rioja, tags, tech, technology, verizon, Wine
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December 7, 2010 – 10:20 am
by Mike Mulvihill
My favorite Christmas poem is the classic ‘Twas The Night Before Christmas by Clement Clarke Moore. Well, this year Santa came down the chimney with care early at my company (CRT/tanaka) in the form of iPads for all.
While this is a holiday present to all 70+ client-facing staffers, it was important that we announced [...]
By Mike Mulvihill
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Posted in Digital Marketing
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Also tagged bonus, christmas, crt-tanaka, crt/tanaka, iPad, iPads, marketing, Mobile, PR Industry Trends, social media, strategy
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By Priya Ramesh (@newpr)
In Apple’s words, LinkedIn is “a no-nonsense site with little visual fluff and few distractions, it provides the perfect venue for busy professionals who have little time to spare.” With 70 million users and over 1 million company profiles, LinkedIn was co-founded by Reid Hoffman and Jean-Luc Vaillant to help us build and [...]
By Priya Ramesh
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Posted in Digital Marketing, PR Industry Trends
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Also tagged B2B for LinkedIn, B2B marketing, B2B social media, Chuck Hester, crt, crt-tanaka, crt/tanaka, Kinaxis, LinkedIn, LinkedIn and B2B, priya, Priya Ramesh, Ray Schultz, Reid Hoffman
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By Priya Ramesh
I make it a point to emphasize to my clients at CRT-tanaka that social media is NOT for all and it’s not a mere check mark on the marketing plan. There needs to be some strategic thinking behind engaging on social networks with a clearly thought out goals as noted PR metrics veterans [...]
February 22, 2010 – 6:10 am
Right now it seems every company wants to build an iPhone app. Yet given that 60,000 Android phones ship every day, one has to wonder how much longer Apple will have a lock on shiny object syndrome du jour (image by Andrew Mason).
That’s roughly 5.4 million a quarter, and the numbers continue accelerating [...]
January 25, 2010 – 2:54 am
Image by fotoboer
This morning I am speaking at the first ever Social Media Breakfast in Washington, DC. The featured topic is, “What trends or predictions do you believe will prevail? How can we be visionaries in a space as dynamic as social media?” The answer? Get mobile now.
From the incredible outpouring of donations for Haiti [...]
December 28, 2009 – 8:10 am
War was declared a long time ago, but now the battle finally begins in earnest. 2010 marks the year that Google Android and its many manufacturer and carrier partners took on Apple and its exclusive wireless carriers. The final prize? The primary determinant of the third web boom, the mobile Internet.
All the other handset [...]
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