Tag Archives: change

The (Social Media) Natives Are Getting Restless

August 20, 2009 – 3:00 am

Guest post by Richie Escovedo
“____________ is dead.”
Go ahead and fill in that blank with the usual suspects; blogging, Twitter, PR, marketing, FriendFeed, the press release, the media, etc.
Admit it, you’ve probably seen, read, or possibly wrote something that fits the above standard claim. It gets repeated, rebroadcast, refuted, and recycled. And that’s ok. That’s how [...]

By rescovedo | Posted in Digital Marketing | Also tagged , , , , , | Comments (12)

Using Our Social Networks to Affect Change

January 16, 2009 – 11:37 am

In the past two years I’ve had the opportunity to collaborate with great minds like Brian Solis on my book, and later folks like Toby Bloomberg, Jason Falls, Amber Naslund and Beth Harte on blog posts. This week I collaborated with Joseph Jaffe for one of his Jaffe Juice podcasts; a fantastic discussion about how [...]

By Geoff Livingston | Posted in Digital Marketing | Also tagged , , , , , , , , , | Comments (5)

Fear Kills Social Media Efforts

October 25, 2007 – 7:12 am

“We have nothing to fear but fear itself,” Franklin D. Roosevelt
Nothing can kill a corporate social media campaign quicker than fear. This great cause of many problems is the number one barrier to corporate adoption of social media. Consider these types of fear.
Fear of losing control: The old saw is back! But do [...]

By Geoff Livingston | Posted in Digital Marketing | Also tagged , , , , , | Comments (42)