Tag Archives: corporate communications

Communication Advice from Press Secretaries: President’s Trusted Mouthpiece

February 21, 2011 – 2:24 pm

By Priya Ramesh (@newpr)
As we celebrate Presidents Day today, I thought of dedicating this post to the nation’s Chief Communication Officer who serves a dual role in providing information to the media, the nation as well as acting as the President’s mouthpiece. Ari Fleischer, former White House Press Secretary to George W. Bush (2001-2003) in his book, [...]

By Priya Ramesh | Posted in Digital Marketing, PR Industry Trends | Also tagged , , , , , , , , , | Comments (3)

Choosers of the Slain & Being A Best Place to Work

February 1, 2011 – 12:13 am

by Michael Whitlow
Our three Virginia offices shared the “Best Places to Work” spotlight (see Principles pay dividends) with a defense engineering company by the name of Valkyrie Enterprises last week, winning our top spot in the small business category as they earned theirs in the mid-sized category. For CRT/tanaka, this was a wonderful tribute to follow a great [...]

By Michael Whitlow | Posted in Digital Marketing, PR Industry Trends | Also tagged , , , , , , , , , , , , | Comments (0)

Fear Kills Social Media Efforts

October 25, 2007 – 7:12 am

“We have nothing to fear but fear itself,” Franklin D. Roosevelt
Nothing can kill a corporate social media campaign quicker than fear. This great cause of many problems is the number one barrier to corporate adoption of social media. Consider these types of fear.
Fear of losing control: The old saw is back! But do [...]

By Geoff Livingston | Posted in Digital Marketing | Also tagged , , , , , | Comments (42)