Tag Archives: crowdsourcing

“Refresh Everything” – Even Healthcare

By Jenn Riggle
When Jeff Howe published his groundbreaking book about crowdsourcing in 2008, it was hard to imagine it would have such long-reaching effects.
Crowdsourcing has become a household word, largely due to projects like the Pepsi Refresh Challenge. Rather than spend $20 million dollars to create one of those cute SuperBowl ads, Pepsi is using [...]

Leveraging Idea Markets While Avoiding Echo Chambers

Some of the greatest potential of social media lies in its ability to facilitate collaboration (Image: Japanese Light Bulb by emburke07). This ability to leverage multiple minds towards a greater, better solution — the harnessing of our collective intelligence — holds much hope for communities, businesses, nations and even the world alike (see the [...]