Musings and analysis on marketing, buzz and communications.
By Jason Poulos (@TheSaganaki)
Identity-Schizophrenia: Everywhere I look, I look and feel different
Budgetitus: I have champagne dreams on a beer budget.
Post-traumatic-design-syndrome: I hate what my former designer created for me
Creative-constipation: I’m having trouble “releasing” old ideas
Content-arexia: My website is thin because I’m not feeding it enough content
Arachna-keyword-phobia: My website’s afraid of search engine spiders
Antisocial Tendencies: [...]
By Priya Ramesh (@newpr)
Last Monday, I had the opportunity to talk social media trends and what’s next with Chief Marketing Officers in the healthcare space at the Innovator’s Studio in Chicago. As part of the discussion, we were asked to break into two groups and identify a few traditional PR tactics that the CMO’s in [...]
By Priya Ramesh (@newpr)
In Apple’s words, LinkedIn is “a no-nonsense site with little visual fluff and few distractions, it provides the perfect venue for busy professionals who have little time to spare.” With 70 million users and over 1 million company profiles, LinkedIn was co-founded by Reid Hoffman and Jean-Luc Vaillant to help us build and [...]
When a new competency is embraced by a larger entity, it is the nature of a corporate organization to turn that group into a department. In fact, most PR and advertising agencies actively seek to build or acquire a social media department to meet the growing demand for conversational services (Silo image by eirikref).
The [...]
We are announcing the acquisition of Livingston Communications this morning by CRT/tanaka (original tight race image by Jani Kajala). The deal closed on Tuesday, March 31. As part of the acquisition, we will cease to trade as Livingston Communications, and become the Washington, DC office for CRT/tanaka.
Personally, I am thrilled by this move. As I [...]
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