Tag Archives: customer service

Hi, I’m a Gen-Yer and I Like to Complain On Twitter

By Toni Carey (@toni_carey)
In an age where time is money and money is time, most businesses have either forgone their customer service initiatives or put them on a back burner. While the majority of consumers have given up on “stellar” customer experience, I’m one of the few people that still snail mails companies to provide [...]

Social Media: How Much Is A Good Thing?

by Mike Mulvihill

Photo: yospyn.com
A survey from the CMO Club bemoans that four out of five CMOs allocate less that 10 percent of their budgets to “experimenting” through social media and non-traditional communications channels.  This is juxtaposed against the rising use of social media – more than 35 percent of adult Internet users have profiles on [...]