1. Pinterest This is one of my new, favorite go-to websites. I usually use the iPhone app for Pinterest and navigate to Explore : Design. It helps to provide some inspiration especially when I am on the go. As a busy soccer mom, I need to take advantage of those quiet moments when I can [...]
Tag Archives: design
My Logo Should Make Me Look Smart
February 18, 2013 – 11:29 am
Can good design overcome bad behavior? By Al Davis, VP of Creative Services at CRT/tanaka As part of branding projects we often have to create a new logo. The client will pronounce the things they would like the logo to portray, which usually reads as a list of positive attributes such as; trustworthy, forward thinking, [...]
Five Tips for Creating the Perfect Creative Brief
January 11, 2012 – 4:12 pm
By Jeff Wilson, APR (@wilson0507) The following article originally appeared in the “Five Tips” section of the Fall 2011 issue of Comunicas: Revista de tendencias en comunicación de Grupo BPMO (Communicate: Review of Trends in Communication) from Spain. 1. Be Descriptive In many ways, the best designs – whether for a collateral piece, website or [...]
Sometimes, It’s Okay to Judge a Book by Its Cover
July 15, 2011 – 10:05 am
Guest Post By Samantha Cox (@samanthamcox) As the saying goes, “You can’t judge a book by its cover.” Well, that may be sound advice for the dating world, but when it comes to books – and the public relations industry – I must respectfully disagree. When I walk into a bookstore (my personal kid-in-a-candy-store moment) [...]
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