Musings and analysis on marketing, buzz and communications.
By Mike Mulvihill
…married with a lack of vision.” Ah, I often recall these lyrics from popular Tears for Fear song, Everybody Wants to Rule the World (1985) when I think of government
In last Tuesday’s Buzz Bin, I lamented that Congress was likely to gut the Obama administration budget that contained more than $3 billion to [...]
By Mike Mulvihill
The art of debate has given way to the bully pulpit of the zealous. Red states versus blue states, FOX conservative demagogues versus liberal MSNBC whack jobs and environmentalists versus business. Regardless of the correctness of their premise, zealots have created most of the world’s most serious ills – outside of pandemics – [...]
By Mike Mulvihill
Young climate activists, who worked to mobilize voters in order to elect President Obama, are expressing great disappointment in the President’s recent announcement to expand oil leasing into large areas off the Atlantic Coast and Gulf of Mexico,
It’s Getting Hot in Here (dispatches from the youth climate movement) dismays their generation is getting screwed [...]
The U.S. Department of Energy’s Green Power Network may not yet be a network in the social networking sense, but the groundswell in the green energy corner of the electric utility business holds promise of reaching a tipping point as word is passed about the consumer’s ability to buy green power through the use of [...]
So, in the latest turn of events in the pell-mell race to “sustainable” and “green” and “post-consumer” products, we hear from researchers that green people are mean people? C’mon!? The Guardian pulls this one out from the journal Psychological Science, quoting psychologists Nina Mazar and Chen-Bo-Zhong, who say that those who wear their green consumerism on their [...]
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