Utilizing guest blog posts to help market your content and improve search rankings. From both a PR and SEO standpoint pitching and reaching out to bloggers has been a trend over the last several years. With over 77 percent of internet users reading blogs it’s a natural place to pitch our client’s story. “Blogger relations” [...]
Tag Archives: link building
Two Big Reasons Why Your Website isn’t Ranking in Google
August 17, 2012 – 10:12 am
Why isn’t my website ranking? Here’s two big reasons why a website isn’t ranking in Google.
PR Pros, 4 tips on how to be an awesome link builder.
April 27, 2012 – 12:55 pm
By Jason Poulos (@TheSaganaki) Links back to a website are one of the most important ranking factors to a search engine. The materials, content and outreach created in the public relations world could be chock full of extremely helpful back links that could help get your clients content on page one of Google. Are you [...]
Look Beyond Social Media to Create Website Popularity
September 30, 2011 – 10:23 am
By Jason Poulos (@TheSaganaki) In my how a search engine works post I identified that relevance and popularity are the two major over-arching factors that search engines take into consideration when ranking pages. Keywords and all those other fun on-site factors all pertain to relevance but what about popularity? How does a search engine measure [...]
Failure to Communicate: Learnings from the Ongoing Cooper Union Battle:
The BuzzLine – Week 4 – Blanched, Broiled or Fried?: