By Jason Stemm By some estimates, $175 million will be lost by employers in the next two days due to lower productivity resulting from the start of the NCAA tournament. Hopefully this blog post opened for you despite all the bandwidth being used by your coworkers streaming live hoops action. In the Big Dance, smart [...]
Tag Archives: loyalty
Supermarket Love: How Food Retailers are Distinguishing Themselves to Build Customer Loyalty
March 18, 2011 – 10:02 am
By Jason Stemm @NYCubsFan “There is no sincerer love than the love of food.” George Bernard Shaw One thing I’m often asked by clients, and potential clients, is “how can you communicate our value proposition to help us get a better price?” A struggling economy heightens the challenge, but we have had success with numerous [...]
Loyalty is Not a Fallacy…?
April 30, 2010 – 11:29 am
With national Loyalty Day arriving tomorrow in the U.S., I’m going to fly my flag and reaffirm my loyalty to my country. Reuters got the timing right yesterday as they released the results of a national survey showing just where Americans place their loyalty. Not surprising to most of us in public relations who labor [...]
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