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Tag Archives: Marketing Tips

3 Marketing Tips from Trader Joe’s: A Brand Built on Booze

THE BOOZE BIN By Rosalie Morton (@rosaliemo) As a Pasadena, Calif. native, I have a special place in my heart for Trader Joe’s. The very first store is only a few miles from my house.  I love the “crew” with their Hawaiian shirts, the friendly neighborhood atmosphere, the sample stations, the amazing pre-packaged salads, the innovative [...]