The West has gotten quite a bit of snow already, and skiers and snowboarders are flocking to the mountains for a little pre-season action. Some of these resorts have been very proactive in embracing the mobile trend, creating apps that help their guests enjoy a more engaging experience on the hill. Let’s take a look [...]
01. Mobile internet usage is projected to overtake desktop internet usage by 2014 The facts and numbers around mobile usage is pretty staggering. Over 1 billion mobile devices are currently in use, and the number keeps on growing. We use and rely on our phones on a daily basis and if you don’t have a [...]
To ensure a successful mobile app, make sure that you answer these 3 questions before you pitch your mobile app to your client.
By April Sciacchitano (@aprilcs) Can an app a day keep the doctor away? Maybe. Technology has given us new ways to manage our health, and health-focused organizations are catching on. In April 2012, Challenge.gov, managed by the US Department of Health and Human Services (HHS), funded three apps co-developed by health professionals and developers to [...]
THE BOOZE BIN By Pia Mara Finkell (@piamara) To help put myself through pastry school, I taught wine classes and parties at my culinary school. I learned early from my mentor and pal Tish, who runs the fun and highly popular wine events company Wine For All, wine shouldn’t be taken too seriously. A [...]
By Priya Ramesh Your Mobile App is Not Being Used Anymore? Well There is No App for That! Things to Consider Before Spending Your Money on Mobile Apps Last week I had the opportunity to join a group of tech-savvy healthcare marketers from some of the largest hospital systems in the country, at the Innovator’s [...]