Musings and analysis on marketing, buzz and communications.
by Mike Mulvihill
Photo: voxefx
I have lived in several places throughout the east and Midwest, but I spent my formative years (8 to 18) in the garden spot of the Garden State and I have now lived in Richmond, Va., for the past 19 years (my longest stint so far in one city/location). So I have [...]
By Mike Mulvihill
Transparency is certainly top of mind in the SM world as a result of the FTC ruling on endorsements and testimonials (i.e., pay-to-blog). The ruling has drawn commentary from far ranging sources such as the Council of PR Firms to Chris Brogan. Like Chris, I don’t know what’s so hard to get on [...]
Guest Post by Mike Mulvihill, president of CRT/tanaka
Much ado has been made this week about America’s growing lack of civility. Kanye dissing Taylor Swift; South Carolina Congressman Wilson calling our President a liar; Serena Williams dropping the f-bomb; Obama himself calling Kanye a jack-ass. Is this something new? Has incivility been escalated by social media [...]
In every big city there’s an underground, and in every large online movement there are undercurrents. In the Government 2.0 space that undercurrent is taking place on GovLoop, a relatively new, Ning-based social network with more than 8,000 public sector or related members. The man behind GovLoop is Steve Ressler, who also was one of [...]
This post may seem a little bit off the beaten path, but as one of the leading marketing blogosphere outposts from the Capitol Region, it seemed appropriate to shed a little light on a once in a lifetime phenomenon happening here. The Obama inauguration is transforming DC into a gigantic celebration similar to a [...]
February 2009 is the beginning of the seventh year of the Darfur Genocide. Obama’s incoming national security team is a “Dream Team for Darfur,” and you can help urge them to end this genocide once and for all.
It’s either that or keep looking the other way.
There are only two weeks left to send a message [...]
Confederate: United in a league, alliance, or conspiracy (image by Geoff Livingston).
Creating social media strategies for large organizations can be unwieldy. Disparate divisions, brands, product launches, autonomous departments, budgets and line items can give corporate communicators a tough time as they bridge their companies into the social era.
Some organizations can manage their [...]
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