By Rachael Seda (@rachaelseda) I remember my first PR writing class. While I enjoyed it, I distinctively remember the painstaking feeling of having the creative joy sucked out of me when I had to write my first news release, and again when I wrote my second, and so on. If I didn’t want to read [...]
Tag Archives: press release
5 SEO Tips for PR Pros
March 16, 2012 – 10:07 am
By Jason Poulos (@TheSaganaki) Not only do consumers rely on search but journalists rely heavily on search engines to do their job. In TopRank’s Journalists Use of Search Survey they found that 91% of journalists, editors and reporters use Google. In a more recent survey, George Washington University found that 100% of the journalists surveyed [...]
Thanksgiving Lessons for PR Pros
November 10, 2011 – 12:30 pm
By Jenn Riggle Thanksgiving is a time when we overindulge, heaping our plates with turkey and mashed potatoes, not to mention pumpkin pie. And while the food may be wonderful, you can sometimes have too much of a good thing. The same is true with press releases. While press releases are a great way to [...]
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