November 21, 2011 – 11:03 am
By Priya Ramesh (@newpr)
CRT/tanaka hosted its very first Northern Virginia B2B tweet-up on Tue, Nov 8th with Shawn Cook, Director of Sales, Eloqua kicking off a discussion around marketing strategies that have had a huge impact on Eloqua’s sales cycle. Throughout Shawn’s presentation, it was very clear that Eloqua as a company takes it “content [...]
October 3, 2011 – 12:10 pm
By Priya Ramesh (@newpr)
The recent Nielsen report was a little bit of a shocker for me when I saw the following stats. I mean, how in the world do we have so much free time on hand? BUT these are key indicators to understand how your consumers (and more importantly your employees!) might be spending their time [...]
September 20, 2011 – 9:07 am
by Mike Mulvihill
In a report released yesterday, the U.S. Energy Information Administration forecast that China and India will drive up worldwide energy consumption by as much as 53 percent by 2035 with a corresponding increase in carbon dioxide emissions of 43 percent.
The EIA 2011 International Energy Outlook predicts energy from renewable and alternative sources will [...]
By Mike Mulvihill
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Posted in Digital Marketing
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Also tagged alternative energy, carbon dioxide emissions, China, clean energy, EIA, electric energy, electric generation, emissions, Energy consumption, fossil fuels, Public Relations, renewable energy, renewable portfolio standards
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September 19, 2011 – 1:18 pm
By Priya Ramesh (@newpr)
Let me start by making it clear that I am NOT a fan of texting while driving but YES I do believe texting is a lot easier than asking your audience to visit a website, participate in a photo contest or even a video contest. Campaigns that ask your audience to do [...]
By Priya Ramesh
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Posted in Digital Marketing, PR Industry Trends
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Also tagged crt/tanaka, holiday campaigns, holiday text campaigns, mobile campaigns, mobile marketer, Mobile Marketing, Pew Internet Research, Priya Ramesh, text campaign, texting
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August 29, 2011 – 12:18 pm
By Priya Ramesh (newpr)
How to Stop Asking and Start Giving to Build Your Social Footprint?
I swear the next time, I see another brand asking me to “Like” or “Follow” them without giving me a reason to engage with them, I am going to actually take the time to email their social media contact and [...]
By Priya Ramesh
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Posted in Digital Marketing, PR Industry Trends
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Also tagged Chris Anderson, content strategy, council for responsible nutrition, CRN, crt/tanaka, CRT/tanaka social media, Mobile, network solutions, Priya Ramesh, social media, WIRED, Wired Magazine
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By Priya Ramesh (@newpr)
So are you feeling pressured to start toying with Google+ and join the 10M users that are “circling,” “hanging-out” and “sparking” on Google+. My verdict is: definitely play around and identify engagement techniques for your brand but there is no need to shift from Facebook and Twitter just yet. As a social [...]
By Priya Ramesh
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Posted in Digital Marketing, PR Industry Trends
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Also tagged crt/tanaka, CRT/tanaka social media, G+, G+ for PR, G+ social media, google, Google marketing, Google+ for PR, Mashable and G+, Priya Ramesh
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by Mike Mulvihill
An excellent blog post Sunday by Kate Galbraith in the New York Times (Word Choice Matters for Energy Policy) points out the depth of our nation’s political obfuscation on energy policy.
Ms. Galbraith points out that when President Barack Obama speaks about the fuels of the future; his term of choice is usually “clean [...]
By Mike Mulvihill
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Posted in PR Industry Trends
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Also tagged alternative energy, American Public Media, clean energy, coal-fired power, crt-tanaka, crt/tanaka, Facebook, NASA, natural gas, nuclear energy, President Obama, Public Relations, renewable energy, solar energy, University of Montana
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by Lisa Kersey
In today’s health care world, there’s no more room for a caregivers who are “good clinically, but….” This applies to nurses, doctors, technicians and others who come into contact with the patient. Whether you’re the one writing the orders, giving the meds, delivering the meals or cleaning the patient room, health care transparency [...]
Celebrate National Small Business Week by Getting Your Mobile Game On!
By Priya Ramesh (@newpr)
Next week (May 16th-20th) is National Small Business Week. It is a time to celebrate and thank the enormous contributions that small businesses make to keep America running. I started my career in corporate communications and PR with a small technology startup that [...]
Reaching People with Nutrition Messaging:
The Best of Booze Memes – LOLz!:
Blue Ivy - Already a Minority Health Advocate? :
Thought leadership is key to hospital social media success:
With QR Codes, Hospitals Are Finding It’s Hip to Be Square: