Tag Archives: promotion

Signs of Real Food Sighted in San Francisco

By Jason Stemm
As a child, I remember a bowl of plastic fruit atop my aunt’s end table. I hadn’t thought about it in years until standing outside the Jelly Belly booth at the Winter Fancy Food Show last month. I was holding the latest item to come out of their “Wonka” lab, peas and [...]

Hanging a Shingle in a Virtual World: 5 Ways to use Foursquare to Promote Unlikely Brands

THE BOOZE BIN
By Pia Mara Finkell (@piamara)
If you have a bar, using Foursquare as a social promotional marketing tool is a no-brainer. The mayor’s beers are on the house! Of course. Restaurant owner? Stop in for lunch and get a free glass of wine. Done and done. Proprietor of the best winery in town? Well, [...]