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Tag Archives: Robert Parker

Massive Shift in Wine Industry’s Most Powerful Voice

December 12, 2012 – 9:30 am

THE BOOZE BIN By Pia Mara Finkell (@piamara) The blogosphere has been abuzz with chatter and predictions since the most powerful voice (and palate) in the wine industry, Robert Parker, announced this week that he intends to step down as editor-in-chief of The Wine Advocate (TWA) – the powerful wine publication he founded over 34 [...]

By Pia Mara Finkell | Posted in The Booze Bin, Wine, Food & Nutrition | Also tagged Asia, Bordeaux, California, ethics, Financial Times, Lisa Perrotti-Brown, Los Angeles Times, Million Dollar Nose, Rhone, Singapore, The New York Times, The Wall Street Journal, The Wine Advocate, Wine, Wine Business | Comments (3)

Millenials & Moscato: Marketing a shift in palate

March 27, 2012 – 9:58 pm

By Caroline Helper (@forgetburgundy) For every action there is an equal and opposite reaction. Although there are always other factors at play, this, I truly believe, is the force that drives trends more than anything else. You can see it in fashion, you can see it in food, and you can see it in wine. [...]

By Caroline Helper | Posted in Digital Marketing, The Booze Bin, Wine, Food & Nutrition | Also tagged baby boomers, Barefoot Cellars, biodynamic wine, California Cabernet, Chardonnay, food and wine pairings, foodie culture, generation x, Kendall Jackson, millenials, moscato, Moscato d'Asti, natural wine, organic wine, the internet, wine with meals, Yellow Tail | Comments (3)

Is Personal Brand Dead?

February 9, 2011 – 10:44 am

THE BOOZE BIN By Pia Mara Finkell (@piamara) This weekend marked a changing of the guards as the Oprah of the wine world, Robert Parker, tapped one of his core writers, Antonio Galloni, to review California wines for The Wine Advocate. While his personal brand left its irrevocable mark on the wine industry, this move [...]

By Pia Mara Finkell | Posted in Wine, Food & Nutrition | Also tagged Antonio Galloni, bloggers, California, Eric Asimov, Parker, Parkerization, personal brand, personal brand equity, The New York Times, The Wine Advocate, Twitter, Wine | Comments (1)