social media – The Buzz Bin

Tag Archives: social media

Stop Begging for “Likes” and Start Delivering Content that Makes Me Want to “Like” You

August 29, 2011 – 12:18 pm

By Priya Ramesh (newpr)
How to Stop Asking and Start Giving to Build Your Social Footprint?
I swear the next time, I see another brand asking me to “Like” or “Follow” them without giving me a reason to engage with them, I am going to actually take the time to email their social media contact and [...]

By Priya Ramesh | Posted in Digital Marketing, PR Industry Trends | Also tagged Chris Anderson, content strategy, council for responsible nutrition, CRN, crt/tanaka, CRT/tanaka social media, Mobile, network solutions, Priya Ramesh, Priya Ramesh CRT/tanaka, WIRED, Wired Magazine | Comments (1)

Weibo Out-Socials Socialism

August 2, 2011 – 6:00 am

by Mike Mulvihill
Isn’t it interesting how social media empowers people in socialistic countries where the government neither protects nor encourages a free press?
On July 30, China Media Project Director Qian Gang delivered a radio address to the journalists of China and Hong Kong. His remarks highlighted the remarkably candid, bold and broad coverage by mainland [...]

By Mike Mulvihill | Posted in Digital Marketing | Also tagged crisis communications, crt-tanaka, crt/tanaka, CRT/tanaka social media, Facebook, Social Networks, Twitter | Comments (4)

Today’s Hospital: Enough About You…Let’s Talk About Me.

July 28, 2011 – 7:00 am

By Jenn Riggle

Social media is a lot like talk radio – all talk, all the time. But the question is: Is anyone listening?
Hospitals across the country are putting aside their HIPAA fears and recognizing that social media needs to be an integral part of their marketing efforts. They’re posting videos on YouTube, posting updates on [...]

By Jenn Riggle | Posted in Digital Marketing, Healthcare | Also tagged #hcsm, blogging, engagement, Facebook, health 2.0, HIPAA, hospitals, Listening, Twitter, YouTube | Comments (5)

The Other Side of the Pitch: Bloggers Tell All

June 30, 2011 – 4:52 pm

By Toni Carey (@toni_carey)
Last weekend, I had the opportunity to attend the first annual Fitness and Health Bloggers Conference in Boulder, Colo., which just happens to be one of the healthiest cities in the nation. As a full-time public relations professional and a part-time fitness and health blogger, I find pitching the media during the [...]

By tcarey | Posted in Healthcare | Also tagged bloggers, blogging conferences, ethics, fitness, health, personal brand, Public Relations, Zephyr Adventures | Comments (3)

Social Media Juggernaut Rolls On

June 28, 2011 – 11:47 am

by Mike Mulvihill
Some days, the marketplace just spews out interesting mile markers about social media and the steroid-infused future of social media (i.e., mobile social media). Here are a few or the more strategically significant tidbits from the past several days:
· Nearly half (43 percent) of all businesses have used social media networks to acquire [...]

By Mike Mulvihill | Posted in Digital Marketing | Also tagged crt-tanaka, crt/tanaka, Facebook, marketing, Mobile, PR Industry Trends, Priya Ramesh CRT/tanaka, Public Relations, Social Networks, Twitter | Comments (5)

Stressed! The Need for Greater Work-Life Balance

June 3, 2011 – 8:41 am

By Jeff Wilson, APR (@wilson0507)
Over the past several weeks, there have been several reports indicating that Americans are working more and are more stressed than ever.
A report released this past week by Expedia.com stated that the average American worker earned 18 vacation days in 2010, but only used 14 of them. Conversely, workers in France [...]

By Jeff Wilson | Posted in PR Industry Trends | Also tagged crt-tanaka, crt/tanaka, employee engagement, employees, health, health and wellness, human resources, stress, technology, wellness, work-life balance | Comments (5)

The Tweeting Spit Bucket Worrier – 5 Keys To A Successful Trade Show

May 25, 2011 – 5:30 am

The BOOZE BIN
By Laura Rossacher
It’s one of these things every PR professional has a different opinion on – how to organize a successful trade show. When I got hired I was told that my biggest responsibility would be to serve as the event manager of Vibrant Rioja’s annual Grand Tasting. At my old job, [...]

By lpetrosky | Posted in Wine, Food & Nutrition | Also tagged Austria Uncorked, consumer, Livestream, Snooth, trade shows, Twitter, Vibrant Rioja, Virtual Vino, Wine | Comments (3)

Social Media: A Holy Trinity for Food Retailers

May 6, 2011 – 1:02 pm

by Brona Cosgrave @bronacos

Let’s get real for a minute; social media is no longer “new” though I suspect it will carry that moniker for some time to come as many businesses have shrugged it off as the stuff of teenagers and have been slow to embrace it. A survey from the Wall Street Journal shows [...]

By Brona Cosgrave | Posted in Digital Marketing | Also tagged Facebook, FourSquare, Google Places, grocery stores, Retailers, Specialty Stores, supermarkets, Twitter, YouTube | Comments (2)

Three Steps to Innovative Social Media: Step 1, Get Unstuck

May 3, 2011 – 10:49 am

By April Sciacchitano (@aprilcs)
The day-to-day of maintaining a social media account can take its toll on the manager - connecting with a fan isn’t as fun as it used to be, the idea of using Facebook in your free time no longer appeals, and tweet after tweet after tweet only add to your social media malaise. If [...]

By April Sciacchitano | Posted in Digital Marketing | Also tagged Communications, creativity, crt/tanaka, Facebook, strategic planning, Twitter, whatcanbe | Comments (0)

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