Our class next week will be on the first half of Groundswell, chapters 1-6. The most important aspect of Groundswell is the home run statement, “concentrate on the relationships, not the technologies.”
By far, this is the greatest barrier to adoption — and more importantly, successful deployment of social media — after the control [...]
-
Categories
-
Recent Comments
-
Recent Posts
- Swapping Swag??
- Follow the yellow brick road: Hospitals in search of the Wizard
- 3 Wine Social Media Tools Worth Sipping
- Ready, Set, Closer to Go
- Nation’s Capital Hosts First Ever Social Media Week (Feb 13th-17th)
- The Second Screen: Moving Beyond Twitter
- From Babies to Brands: Three Steps for Picking the Best Name
- Branding Lessons from the “Sweetest” Wine on the Shelf
- “All In” for All of the Above?
- Three Key Learnings from What’s Next DC
-
Archives
- February 2012
- January 2012
- December 2011
- November 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
- December 2010
- November 2010
- October 2010
- September 2010
- August 2010
- July 2010
- June 2010
- May 2010
- April 2010
- March 2010
- February 2010
- January 2010
- December 2009
- November 2009
- October 2009
- September 2009
- August 2009
- July 2009
- June 2009
- May 2009
- April 2009
- March 2009
- February 2009
- January 2009
- December 2008
- November 2008
- October 2008
- September 2008
- August 2008
- July 2008
- June 2008
- May 2008
- April 2008
- March 2008
- February 2008
- January 2008
- December 2007
- November 2007
- October 2007
- September 2007
- August 2007
- July 2007
- June 2007
- May 2007
- April 2007
- March 2007
- February 2007
- January 2007
- December 2006
- November 2006
- October 2006
- September 2006
- August 2006
- July 2006
- June 2006
- May 2006
- April 2006
-
Don Draper Decreed It: The Whiskey Trend Is Here To Stay (Even If It Is Cherry-Flavored):
Follow the yellow brick road: Hospitals in search of the Wizard:
25 Signs You've Got a Strong SM Consultant or Agency:
Branding Lessons from the “Sweetest” Wine on the Shelf:
The Second Screen: Moving Beyond Twitter:
5 Wine Blogs for 2012: