My inaugural post on the Buzz Bin comes with over 10 years experience promoting fresh fruits and vegetables to retail, foodservice and consumers. While the tactics in the past decade have changed drastically, the strategies behind them have been surprisingly consistent. Every company is looking for a way to get its slice of the social [...]
Tag Archives: strategy process
Four Social Media Primers
October 17, 2008 – 7:07 am
Yesterday, I gave another one of my half day workshops on social media to my third PRSA chapter, the National Capitol Chapter (priors were San Antonio and Ft. Worth). Perhaps this one was a little sweeter because it was DC. Thanks to Heathere Keenan and Phil Rabin for having me. Anyway, I committed to putting [...]
3 Reasons Why Your PR Team Should OWN Content Marketing:
The BuzzLine – Week 4 – Blanched, Broiled or Fried?:
Network Solutions Changes Perceptions With New Actions:
Failure to Communicate: Learnings from the Ongoing Cooper Union Battle: