Tag Archives: trends

Don Draper Decreed It: The Whiskey Trend Is Here To Stay (Even If It Is Cherry-Flavored)

THE BOOZE BIN
By Rosalie Morton (@rosaliemo)
A love of bourbon simply runs in my family. I forever will fondly remember my very southern grandmother, Kitty, sipping her Jim Beam Manhattan on rocks.  This appreciation was passed straight down to me, and what can I say? I’m a trendsetter. Bourbon and whiskey sales are booming.
Okay, so [...]

What’s Been Brewing: Top Five Booze Trends for 2012

THE BOOZE BIN
By Pia Mara Finkell (@piamara)
It’s that time of year again. Obnoxious Christmas music blasts in stores, despite the fact that Thanksgiving is next week. Can’t we focus on one holiday at a time? But I digress…
With 2012 just around the corner, here’s a look at the major booze trends ready to make a [...]

Healthy Eating Deserves a Food Fight

By Jason Stemm @NYCubsFan
I’ll be heading down to Atlanta tomorrow for the Produce Marketing Association #FreshSummit. It has been six years since the show visited the Peach State, and a lot has changed in that time. According to the CDC, in 2005, about 33% of U.S. adults ate 2+ servings of fruit per day and [...]

Chew on This: 2 Points of View on Food and Nutrition Trends from #FNCE 2011

By Emily Valentine (@ebvalentine) and Joanne Tehrani, MPH, RD (@eatingdrinknyc) – One branding specialist and one nutrition professional – both PR Pros
We just came back from the Food & Nutrition Conference & Expo (FNCE), the annual conference put on by the American Dietetic Association, on September 24-27 in San Diego.
The event was attended by over [...]

Hunting for the Horizon at the NRA Show

By Jason Stemm (@NYCubsFan)
“The horizon leans forward, offering you space to place new steps of change.”
~Maya Angelou
This weekend, the restaurant industry will converge on Chicago for the 2011 NRA Show at McCormick Place. More than 1,800 companies representing all facets of the industry will be exhibiting to over 40,000 attendees for 4 days.
I have been [...]

Wine Communication at a Crossroads as Millennials Turn to the Grape

THE BOOZE BIN
By Pia Mara Finkell (@piamara)
 
This will likely not inspire any Oprah-style “aha! moments,” but there are a lot of millennials out there and statistically speaking, if they’re old enough to drink, they’re probably drinking wine.
This wee fact has not gone without notice amongst us wine PR hacks. The only way to get [...]

My 2011 Food Trends

By Jason Stemm 
We are already two weeks into 2011, so hopefully the window hasn’t closed for me to place my bets on what we will see in the food industry over the next 50 weeks. These are six of my favorites from across the consumer, retail and foodservice perspectives. What do you see coming in [...]

A Look Ahead: Social Media Marketing Trends for 2011

THE BOOZE BIN
By Pia Mara Finkell (@piamara)
2010 has without a doubt been the year of social media growth. It’s impossible to watch the morning news, read a newspaper or conduct a meeting without hearing the term “social media.” It has gotten me thinking about brainstorming new names for the term. Web 2.0 came and went. [...]

10 Years From Now – A Look Back

Again this year, I got links to dozens of those inevitable posts that come up at the beginning and end of a year. All this got me to thinking about both inevitability about wishes for the future. An email from a friend came also, remindin me of a whole list of things that weren’t around in the olden days [...]

Social Media To The Rescue

With all the buzz over the earthquakes in Haiti it seems that real time search combined with social networks are making strides in the relief efforts. Yesterday evening I watched traditional media coverage of the large search and rescue operations on standby while online Twitter and Facebook covered the efforts and situation that were happening [...]